Califia Farms Iced Cafe Mixers

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Califia Farms Iced Cafe Mixers

Califia Farms embraces the power of plant-based, and their mission to transform our food system by prioritizing our health and our planet is what sets them apart. Farm Design was tasked to deliver a packaging design system for the newest product innovation made specifically for iced coffee, Iced Cafe Mixers.

Guided by the strategy we developed for the global brand refresh, we designed a system for Califia Farms' Iced Cafe Mixers that maintains strong brand recognition while highlighting the products’ unique characteristics.

Strategy

Research
Positioning

Identity

Illustrations
Visual Design System

Experience

Packaging

1-Up - Full Bleed Media
Califia Farms Iced Cafe Mixers logo lockup on purple background
Califia Farms Iced Cafe Mixers logo lockup on purple background
Califia Farms Iced Cafe Mixers logo lockup on purple background
Califia Farms Iced Cafe Mixers logo lockup on purple background
Califia Farms Iced Cafe Mixers logo lockup on purple background
1-Up - Full Bleed Media
Califia Farms Iced Cafe Mixers carafe bottles with iced coffee repeated pattern on bright aqua background
Califia Farms Iced Cafe Mixers carafe bottles with iced coffee repeated pattern on bright aqua background
Califia Farms Iced Cafe Mixers carafe bottles with iced coffee repeated pattern on bright aqua background
Califia Farms Iced Cafe Mixers carafe bottles with iced coffee repeated pattern on bright aqua background
Califia Farms Iced Cafe Mixers carafe bottles with iced coffee repeated pattern on bright aqua background
1-Up - Full Bleed Media
Califia Farms Iced Cafe Mixers Caramel Creme flavored carafe bottle design on left and flavor illustration on right panel
Califia Farms Iced Cafe Mixers Caramel Creme flavored carafe bottle design on left and flavor illustration on right panel
Califia Farms Iced Cafe Mixers Caramel Creme flavored carafe bottle design on left and flavor illustration on right panel
Califia Farms Iced Cafe Mixers Caramel Creme flavored carafe bottle design on left and flavor illustration on right panel
Califia Farms Iced Cafe Mixers Caramel Creme flavored carafe bottle design on left and flavor illustration on right panel
1-Up - Full Bleed Media
Califia Farms Iced Cafe Mixers Vanilla flavor illustration on left panel; and Vanilla Sweet Creme and Caramel Creme flavored carafe bottle designs on right panel
Califia Farms Iced Cafe Mixers Vanilla flavor illustration on left panel; and Vanilla Sweet Creme and Caramel Creme flavored carafe bottle designs on right panel
Califia Farms Iced Cafe Mixers Vanilla flavor illustration on left panel; and Vanilla Sweet Creme and Caramel Creme flavored carafe bottle designs on right panel
Califia Farms Iced Cafe Mixers Vanilla flavor illustration on left panel; and Vanilla Sweet Creme and Caramel Creme flavored carafe bottle designs on right panel
Califia Farms Iced Cafe Mixers Vanilla flavor illustration on left panel; and Vanilla Sweet Creme and Caramel Creme flavored carafe bottle designs on right panel
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