Meso Whey Protein

Meso Nutrition is an elite sports nutrition company founded by Edison Zeng. After going through numerous protein products with hidden harmful artificial ingredients that reduced the performance of his workouts, he wanted to create a high-end supplement that consisted of minimal ingredients, without hindering the flavor. Edison approached Farm Design to conceptualize branding and packaging with the objective to visually communicate a premium, high-quality product in conjunction with their “Raw Truth” and “Less is More” mission.


Identity Design