Live With Intent

Better Booch was founded in 2011 with a mission to bring health and wellness to the community. In 2018, we partnered with them for a rebrand with the goal of scaling the business as it continues to grow nationally.


  • Brand Strategy
  • Brand Positioning
  • Brand Identity
  • Packaging Design
  • Illustration Art Direction


  • User Experience
  • User Interface
  • Web Design


  • Trade Show Booth
  • Guerilla Posters
  • Swag
  1. Position as a modern holistic beverage brand

  2. Develop a strong brand foundation

  3. Simplicity is disruptive and impactful

  4. Simplicity is disruptive and impactful